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Back in the days when American billboard advertising was in flower [said Hemingway], there were two slogans that I always rated above all others: the old Cremo Cigar ad that proclaimed, Spit Is a Horrid Word-but Worse on the end of Your Cigar, and Drink Schlitz in Brown Bottles and Avoid that Skunk Taste. You don’t get creative writing like that any more (Billboard Advertising Quotes)
One night in the early sixties I passed something on the Long Island Expressway just before the Queens tunnel that I must have seen for years. The billboard advertising cigars, Dutch Masters. I realized it was sort of perfect. It’s weird isn’t it? You’re looking at Rembrandt - in neon! It was too much, it was irresistible (Billboard Advertising Quotes)
I’ve come up through art school, through painting, through graphic design, through advertising, through TV commercials and music video. I’ve designed books, built billboards, matchbooks, corporate identities. I continuously paint, I’ve done conceptual art pictures. (Billboard Advertising Quotes)
Whom one is speaking to - or which aspect of their character - fundamentally determines the meaning and consequences of an exhortation. ‘Indulge Your Desires’ comes across very differently on a billboard advertising SUVs than it does spray-painted across the broken windows of an SUV dealer. It follows that what you say is not nearly as important as how and when you say it. (Billboard Advertising Quotes)
I started billboard painting in Minneapolis, and I went to General Outdoor Advertising, and I said, ‘I could do that.’ They said, ‘Oh yeah... we can always use a good man around here.’ (Billboard Advertising Quotes)