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David F DAlessandro Quotes

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A strong brand is the only thing that can tip the balance of power between distributors and a manufacturer back into the manufacturer’s favor.  (David F DAlessandro Quotes) Brand is everything, the stuff you want to communicate to consumers and the stuff you communicate despite yourself.  (David F DAlessandro Quotes) A business based on brand is, very simply, a business primed for success  (David F DAlessandro Quotes) It’s not fair, but it’s not entirely wrong to presume that the more capable people will come from the better brand.  (David F DAlessandro Quotes) Do not allow your enemy to define you. Because if you allow yourself to be defined negatively, nothing positive you say about yourself will register.  (David F DAlessandro Quotes)