Advertisements
Edward Bernays Quotes
Advertisements
Advertisements
Advertisements
Advertisements
1 2
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
){kind=link}
Friendship Quotes
Love Quotes
Life Quotes
Funny Quotes
Motivational Quotes
Inspirational Quotes
Advertisements
Text Quotes
If you can influence the leaders, either with or without their conscious cooperation, you automatically influence the group which they sway. (Edward Bernays Quotes)
The great enemy of any attempt to change men’s habits is inertia. Civilization is limited by intertia. (Edward Bernays Quotes)
Vast numbers of human beings must cooperate in this manner if they are to live together as a smoothly functioning society (Edward Bernays Quotes)
We govern what the public think about (Edward Bernays Quotes)
The best place to find things: the public library (Edward Bernays Quotes)
The best defense against propaganda: more propaganda (Edward Bernays Quotes)
Propaganda is the executive arm of the invisible government (Edward Bernays Quotes)
No serious sociologist any longer believes that the voice of the people expresses any divine or specially wise and lofty idea. The voice of the people expresses the mind of the people, and that mind is made up for it by the group leaders in whom it believes and by those persons who understand the manipulation of public opinion. It is composed of inherited prejudices and symbols and clichés and verbal formulas supplied to them by the leaders (Edward Bernays Quotes)
The systematic study of mass psychology revealed to students the potentialities of invisible government of society by manipulation of the motives which actuate man in the group (Edward Bernays Quotes)
The normal school should provide for the training of the educator to make him realize that his is a twofold job: education as a teacher and education as a propagandist (Edward Bernays Quotes)
The invisible government tends to be concentrated in the hands of the few because of the expense of manipulating the social machinery which controls the opinions and habits of the masses. To advertise on a scale which will reach fifty million persons is expensive. To reach and persuade the group leaders who dictate the public’s thoughts and actions is likewise expensive (Edward Bernays Quotes)
Just as women supplement men in private life, so they will supplement men in public life by concentrating their organized efforts on those objects which men are likely to ignore. There is a tremendous field for women as active protagonists of new ideas and new methods of political and social housekeeping. When organized and conscious of their power to influence their surroundings, women can use their newly acquired freedom in a great many ways to mold the world into a better place to live in (Edward Bernays Quotes)
It is not necessary for the politician to be the slave of the public’s group prejudices, if he can learn how to mold the mind of the voters in conformity with his own ideas of public welfare and public service. The important thing for the statesman of our age is not so much to know how to please the public, but to know how to sway the public. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country (Edward Bernays Quotes)
The counsel on public relations is not an advertising man but he advocates for advertising where that is indicated. Very often he is called in by an advertising agency to supplement its work on behalf of a client. His work and that of the advertising agency do not conflict with or duplicate each other (Edward Bernays Quotes)
Any person or organization depends ultimately on public approval, and is therefore faced with the problem of engineering the public’s consent to a program or goal (Edward Bernays Quotes)
Propaganda will never die out. Intelligent men must realize that propaganda is the modern instrument by which they can fight for productive ends and help to bring order out of chaos (Edward Bernays Quotes)
We are dominated by the relatively small number of persons who understand the mental processes and social patterns of the masses. It is they who pull the wires which control the public mind (Edward Bernays Quotes)
As civilization has become more complex, and as the need for invisible government has been increasingly demonstrated, the technical means have been invented and developed by which opinion may be regimented (Edward Bernays Quotes)
Our invisible governors are, in many cases, unaware of the identity of their fellow members in the inner cabinet (Edward Bernays Quotes)
If you can influence the leaders, either with or without their conscious cooperation, you automatically influence the group which they sway. But men do not need to be actually gathered together in a public meeting or in a street riot, to be subject to the influences of mass psychology. Because man is by nature gregarious he feels himself to be member of a herd, even when he is alone in his room with the curtains drawn (Edward Bernays Quotes)
The great enemy of any attempt to change men’s habits is inertia. Civilization is limited by intertia (Edward Bernays Quotes)
The three main elements of public relations are practically as old as society: informing people, persuading people, or integrating people with people. Of course, the means and methods of accomplishing these ends have changed as society has changed (Edward Bernays Quotes)
This is an age of mass production. In the mass production of materials a broad technique has been developed and applied to their distribution. In this age, too, there must be a technique for the mass distribution of ideas (Edward Bernays Quotes)
The engineering of consent is the very essence of the democratic process, the freedom to persuade and suggest (Edward Bernays Quotes)
It is sometimes possible to change the attitudes of millions but impossible to change the attitude of one man (Edward Bernays Quotes)
In theory, everybody buys the best and cheapest commodities offered to him on the market. In practice, if every one went around pricing, and chemically testing before purchasing, the dozens of soaps or fabrics or brands of bread which are for sale, economic life would become hopelessly jammed (Edward Bernays Quotes)
If we understand the mechanism and motives of the group mind, it is now possible to control and regiment the masses according to our will without them knowing it (Edward Bernays Quotes)
Modern business must have its finger continuously on the public pulse. It must understand the changes in the public mind and be prepared to interpret itself fairly and eloquently to changing opinion (Edward Bernays Quotes)
The public is not cognizant of the real value of education, and does not realize that education as a social force is not receiving the kind of attention it has the right to expect in a democracy (Edward Bernays Quotes)
Small groups of persons can, and do, make the rest of us think what they please about a given subject. But there are usually proponents and opponents of every propaganda, both of whom are equally eager to convince the majority (Edward Bernays Quotes)
1 2