I used language because I wanted to offer content that people - not necessarily art people - could understand

I used language because I wanted to offer content that people - not necessarily art people - could understand

Jenny Holzer is a contemporary American artist known for her use of language in her artwork. She first gained recognition in the 1980s for her series of text-based works that were displayed in public spaces, such as billboards, LED signs, and projections on buildings. Holzer's use of language in her art was a deliberate choice, as she wanted to create content that could be easily understood by a wide audience, not just those who were well-versed in the art world.

Holzer's decision to use language in her art was a departure from traditional forms of visual art, which often rely on imagery or symbolism to convey meaning. Instead, she chose to use words and phrases to communicate her ideas and provoke thought in viewers. By using language in her art, Holzer was able to reach a broader audience and engage with people who may not have been familiar with contemporary art.

One of Holzer's most famous works is her series of "Truisms," which are short, provocative statements that challenge the viewer to think about the world around them. These truisms were displayed on billboards, posters, and LED signs, making them accessible to a wide audience. By using language in this way, Holzer was able to create a dialogue with the public and spark conversations about important social and political issues.