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Jay Chiat Quotes

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Charlie Rose is the ultimate ad  (Jay Chiat Quotes) I like the Gap ad, the khaki one. I liked that  (Jay Chiat Quotes) In the 20s they were telling us wed all have our own private plane and take vacations to the moon  (Jay Chiat Quotes) Technology is the fashion of the 90s. It affects everyone, and everyone is interested in it - either from fear of being left behind or because they have a real need to use technology  (Jay Chiat Quotes) Now that I’m a client, I understand what a jerk I was  (Jay Chiat Quotes) Eighty percent of what everyone’s talking about never happens. I don’t mean in terms of product development that’s happening right now, I’m talking about the far-flung visions of the future  (Jay Chiat Quotes) Fire has impacted every part of our lives - without fire, there would be no shopping, right? - that’s how the Internet will intrude on our lives, particularly our kids’ lives  (Jay Chiat Quotes) One is that that’s the way we started and we thought there would be more value and less confusion if the business model was just based on delivering news that’s of value to Web sites  (Jay Chiat Quotes) Outside of advertising, the person who’s influenced me most is quite possibly Frank Gehry  (Jay Chiat Quotes) Research we’ve done seems to indicate that people who are on the Net like the idea that they don’t have to leave what they are reading to go buy something  (Jay Chiat Quotes) We set up a beta site, a test site, with movie, music and book reviews. If you’re reading them and you want to buy a book or a ticket for a movie that’s reviewed on the site, you can do that without leaving our site.  (Jay Chiat Quotes) We don’t have titles on our business cards. No one really gets any special treatment. No one gets a corner office to put pictures of their family and their dog in.  (Jay Chiat Quotes) One is that that’s the way we started and we thought there would be more value and less confusion if the business model was just based on delivering news that’s of value to Web sites.  (Jay Chiat Quotes) In the 20s they were telling us we’d all have our own private plane and take vacations to the moon.  (Jay Chiat Quotes) Taking risks gives me energy  (Jay Chiat Quotes) You start losing a client the moment you get it  (Jay Chiat Quotes) How big can we get before we get bad?  (Jay Chiat Quotes) My real talent was for losing clients  (Jay Chiat Quotes) The intellectual architecture means focusing on doing great work instead of focusing on agency politics  (Jay Chiat Quotes) First, this isn’t about telecommuting, because we still have offices that people will come to regularly when they need to brainstorm together, meet with clients, or do research in the library  (Jay Chiat Quotes) We set up a beta site, a test site, with movie, music and book reviews. If you’re reading them and you want to buy a book or a ticket for a movie that’s reviewed on the site, you can do that without leaving our site  (Jay Chiat Quotes) But I think technology advertising will have to stop addressing how products are made and concentrate more on what a product will do for the consumer  (Jay Chiat Quotes) I’m uncomfortable when I’m comfortable... I can’t help it, it’s my personality  (Jay Chiat Quotes) We don’t have titles on our business cards. No one really gets any special treatment. No one gets a corner office to put pictures of their family and their dog in  (Jay Chiat Quotes) Transferring successfully to the next generation means producing work that’s as good as or better than the work of the first generation that founded the agency  (Jay Chiat Quotes) It’s hard to build a brand, competitively, and tell people what you do as well  (Jay Chiat Quotes) If you really think about it, when watching television, you have product placement all the time  (Jay Chiat Quotes) I can’t say the advertising model is obsolete yet but it doesn’t make a lot of sense in the long range  (Jay Chiat Quotes) Advertising ought to work by telling you what it is you want to tell, you should understand what you want us to do, what you want us to think, where you want us to shop  (Jay Chiat Quotes) The team architecture means setting up an organization that helps people produce that great work in teams  (Jay Chiat Quotes)
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