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Our co-founder and company president, jim Levy, came from a record industry background and understood the marketing and promotion of artists as well as products. So the video game business went from absolutely zero designer credit to something approaching rock star promotion (Marketing And Pr Quotes)
I’ve always viewed myself as a brand. When I started 10 years ago, that was very controversial. ‘Marketing’ and ‘PR’ were dirty words for the literary world, but that has changed. Once the book is finished, I want as many people as possible to read it (Marketing And Pr Quotes)
Hammer down product fundamentals first. Make sure you’ve got something that works before doubling down on promotion and marketing. Create a groundswell of organic support, and only then leverage PR and advertising to spread the word. (Marketing And Pr Quotes)
I think there’s a difference between having a bestselling book - meaning through marketing, PR and buying that first wave of customers - and writing a bestselling book. The second implies that the product propels itself to the best seller list. (Marketing And Pr Quotes)
Marketing and press kicks up dust. It gets in your eye, and then you’re not focusing on the product (Marketing And Pr Quotes)
When I get all focused on songwriting, I get into all the marketing and promotion that we do to make it happen. Then the right song comes along and blows it all out of the water. The right song will do it for you every time (Marketing And Pr Quotes)
I’m a facist about spoilers. I’m the biggest pain in the ass to the marketing and promotions department. If I had my way, the commercials would be 30 seconds of black with a few words on them (Marketing And Pr Quotes)